By Angharad N. Valdivia
A better half to Media experiences is a finished assortment that brings jointly new writings by way of a global group to supply an outline of the theories and methodologies that experience produced this so much interdisciplinary of fields.
• Tackles a number of imperative strategies and controversies, prepared into six parts of analysis: foundations, creation, media content material, media audiences, results, and futures
• presents an obtainable element of access into this expansive and interdisciplinary box
• comprises the writings of well known media students, together with McQuail, Schiller, Gallagher, Wartella, and Bryant
• Now to be had in paperback for the path market.
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Extra info for A Companion to Media Studies (Blackwell Companions in Cultural Studies)
In J. Curran and M. ), Mass Media and Society. London: Edward Arnold, pp. 307–28. Azhgikhina, N. (1995). Back to the kitchen. Women’s Review of Books, 12(8), 13–14. Bajpai, S. (1997). Thoroughly modern misses: women on Indian television. Women: A Cultural Review, 8(3), 303–10. Basu, S. (2001). The blunt cutting-edge: the construction of sexuality in the Bengali “feminist” magazine Sananda. Feminist Media Studies, 1(2), 179–96. Bhasin, K. (1994). Women and communication alternatives: Hope for the next century.
Brunsdon, C. (1997). Screen Tastes: Soap opera to satellite dishes. London: Routledge. Brunsdon, C. (2000). The Feminist, the Housewife, and the Soap Opera. Oxford: Clarendon Press. , and Spigel, L. ) (1997). Feminist Television Criticism. Oxford: Clarendon Press. , and Allan, S. ) (1998). News, Gender and Power. London: Routledge. Ceulemans, M. and Fauconnier, G. (1979). Mass Media: The image, role and social conditions of women. Paris: UNESCO. Chang, C. and Hitchon, J. (1997). Mass media impact on voter response to women candidates: theoretical development.
The data it generates has provided feminists with straightforward arguments with which to challenge media whose mandates include a requirement to promote pluralism and balance (see Gallagher, 2001). While this approach may seem to sit uneasily with that of methodologically sophisticated textual analysis, the two approaches should be considered in terms of the different interpretations and understandings of media content that each aims to produce. For if the broad sweep of media monitoring is directed primarily towards giving women a “voice” in the world of the media, the intense focus of feminist textual analysis has developed at least partly with the intent of giving a “voice” to women within media scholarship itself (see Brunsdon, D’Acci, and Spigel, 1997, pp.
A Companion to Media Studies (Blackwell Companions in Cultural Studies) by Angharad N. Valdivia